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Find out what 1,900 B2B marketers in software, hardware and technology services industries revealed about what works for lead generation. Supplement this report with the webinar titled "KnowledgeStorm Webinars: Business Technology Marketing Benchmarks: 2006-2007 Data and Trends" and learn about B2B e-mail and search engine marketing strategies.
Learn about:
- Business-to-Business E-mail and Search Engine Marketing strategies - How B2B marketers are budgeting (online vs. offline) - Best lead generation tactics - What software and other technology marketers are doing wrong (quick improvements to aid your ROI) - Why podcasting, blogs, white paper syndication and Webcasts are critical tools for every technology marketer
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