Teachers Association Turns to Centralized Data Repository to Improve Member Service by Microsoft - A Case Study

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Teachers Association Turns to Centralized Data Repository to Improve Member Service

by Microsoft

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Published on: April 16, 2008
Type of content: CASE STUDY
Format: Unknown
Price: FREE

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Overview:

The California Teachers Association (CTA) relies on a complex and highly integrated IT environment to capture and manipulate data. CTA wanted to add a customer relationship management solution to better support its members. After exploring several alternatives, CTA chose to deploy Microsoft Dynamics™ CRM.

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